Vydumschiki identity
Task: to refresh a brand.
Vydumschiki produces ingredients for those that like to make their own soaps and cosmetics. Recently, the company’s sales have grown significantly, so it required a new visual image. A bright and laconic identity for the manufacturer was created in the studio.
The light and airy symbol in the form of the letter В hints at the freely soaring imagination.
Depending on the medium, the logo can be framed and printed with bleed, for example on packaging, or used as a branding element where its uses are truly unlimited.