Technosuccess identity

Technosuccess is involved in wholesale sales of electronics, household appliances and accessories. The Russian company aims to become more recognizable and join the ranks of market leaders, which is why a new brand identity was needed. The studio refreshed the visual image of Technosuccess.

The logo’s graphic design is modern and technological. Simple yet unique, the symbol moves forward and upward.

It is immediately clear that the company is not planning to stay in one place.

Bold and bright colors were chosen for the logo. Overall, the symbol reflects the speed with which Technosuccess serves its customers and organizes logistics.

The logo looks great in both its full version and its reduced version on a smartphone screen.

A technological pattern is created from multiple graphic elements with the negative spaces containing the image of a lightning bolt, symbolizing rapid power.

The wide, square font looks futuristic and simple, completing the image of a confident brand.