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Gosloto “7 out of 49” lottery identity

Task: to design a Gosloto lottery game.

“7 out of 49” is a game with high stakes and a huge prize.

gosloto identity 7x49 logo
Lottery logo

We put together a small guidebook with recommendations for the correct use of the logo.

gosloto identity 7x49 bb cover
Guidebook cover
gosloto identity 7x49 bb spread 1
Pages on the space around the logo
gosloto identity 7x49 bb spread 2
Pages on the typeface and type combinations

gosloto identity 7x49 slogan
Three-storey typography

The visual identity was designed by the request of TD Gosloto.

Release date: January 26 2012

Cast:

artistic director
art director
technical designers
type designer
metteur-en-pages
typesetters
editors
project managers

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