Moscow State University of Technology STANKIN identity
STANKIN is one of Russia’s leading technological universities. The university teaches students using the most advanced methods, conducts fundamental scientific research and honors its 95-year-old traditions. A modern logo was created for the university and a design approach was developed to integrate it into the style of a Soviet-era building.
The symbol reflects the unity of different disciplines, each represented by its own colored sector, and together they emanate from the center of the large letter C. The “scattering” shapes emphasize the idea of expanding knowledge and opportunities, reflect dynamism and symbolize technological advancement.
Each institute is assigned its own brand color and a unique emblem, supporting the core principles of the main logo while also showcasing the university’s constant evolution.
The brand pattern, inspired by the logo’s design, continues the theme of ongoing development and serves as a trendy decoration for university merchandise.
Simple and universal principles allow for a cohesive design of the entrance area and the interiors of the academic building. Light surfaces and interesting textures combined with vibrant patterns bring dynamism and break up the monotony of the wall decor.