Razinkova greengrocery logo

• OverviewProcess
Task:
to make a logo for a greengrocery chain.

Olga Razinkova owns a small chain of stores in Voronezh selling fresh fruits, vegetables, berries, dried fruits and nuts. The studio designed a simple logo that can easily be modified to meet the client’s needs while remaining recognizable.






razinkova logo 01
razinkova logo

Main version of the logo



The sign comprises the first letter of the company’s name, a tree and a fallen ripe fruit. On loyalty cards, souvenirs and in advertising the stylized image of a fruit is replaced with a photo.



razinkova bag
Loyal customer pack




razinkova board
Billboard

art director

designer

type designer

project manager

Branding  Graphic design  Identities  Food  Express design