Overview Process
The illustrator reads the book and draws first sketches.
Coming up with the idea of stripes symbolizing the steps described in the book (and also difficulties we have to face of our way to change ourselves).
Art director: ОК.
Making a sketch, showing it to the client. He approves, but wants us to make the colors brighter.
Client: We don’t think black is the right color here. Could you maybe make a character dark brown or some other color that would stand out against the white cover and the bright stripes?
Client: Could you fix the hole in the body next to the arm, it looks strange.
Fixing the hole, changing the color, laying out the cover.