[This work is in the museum]
Since 1992 Credit Bank of Moscow (MKB) has been providing all types of banking services, positioning itself as “the bank for active Moscovites,” convenient, people-oriented and advanced.
A friendly and easy to use website for the bank was developed at the studio.
The main visual feature of the new website is the dynamic content section. Content blocks change their size based on the type of pages and keep the user’s attention.
Another find is video covers that illustrate most of the sections. The covers show short scenes from the bank’s life: a person applies for a loan, a business transaction is being concluded, documents are signed. All heroes are young and active people, the very “active Moscovites” the bank is looking to represent.
The moving animated templates make the website dynamic and memorable.
We came up with an endless variety of pleasant graphic effects. For example, after completing a deposit application a drawing of the Kremlin appears (your money is safe behind fortress walls), while bonuses are illustrated by floating circles with percents.
The website is not only beautiful, it is also very easy to use. Each section has its own block and visitors have a multitude of instruments at their disposal including calculators, comparison tables and payment schedules.
The interactive map allows to quickly find the nearest branch or ATM.
The website is perfectly adapted for mobile devices.
