Lalala music service identity
Task: to create a recognizable image for a streaming platform.
Lalala is a streaming service that offers music in lossless quality. An identity for the platform for real music lovers was created in the studio.
The logo resembles a pyramid of pebbles, a symbol of harmony and balance between technical limitations and creative intent, between the possibilities of recording and playback.
The muted color palette is inspired by nature and classical painting.
Icons continuing the shape of the logo were designed for the interface.
Elements of the identity extend the logo, creating a soft graphic language.