The making of the Hyundai corporate typeface
Getting materials from the client documenting the problem.
![hyundai process 01](hyundai-process-01.gif)
Taking a look at the typeface ourselves. Finding even more oddities. For example, similar Latin and Cyrillic characters have a different outline.
![hyundai process 02](hyundai-process-02.gif)
Gathering all the issues. Beginning to make corrections starting with the straight style. Showing to the client.
![hyundai process 03](hyundai-process-03.gif)
Fixing the rest of the styles in a similar manner.
![hyundai process 04](hyundai-process-04.gif)
The client has doubts about the shape of the breve.
![hyundai process 05](hyundai-process-05.gif)
Done. Next up are the narrow styles.
![hyundai process 06](hyundai-process-06.gif)
Putting everything together.
![hyundai process 07](hyundai-process-07.gif)