The making of the Elbrus Capital website
Going over the client’s preferences: we need to create a single-page website using the existing corporate identity and views of Moscow City. Starting the search for the design.
![elbcp process 01](elbcp-process-01.jpg)
Choosing the direction featuring the logo in the company’s environment. Assembling a page, creating a mini presentation describing the effects used and preparing a video.
![elbcp process 02](elbcp-process-02.jpg)
The client likes everything except for the logo suspended in zero gravity. Coming up with a different loading animation and starting to work on the final version.
![elbcp process 04](elbcp-process-04.jpg)
Choosing the right angles and images for section covers.
![elbcp process 05](elbcp-process-05.jpg)
Visiting the client’s office to conduct a photo shoot.
![elbcp process 06](elbcp-process-06.jpg)
The client’s office is in Moscow City. Suggesting to make one of the videos a beautiful flyby between the two towers. Preparing the studio drone and conducting a test flight.
![elbcp process 07](elbcp-process-07.jpg)
Realizing that flying between the towers with a big and heavy drone is not completely safe, deciding to rent a more compact model instead.
Shooting the video.
We want the employee portraits and section covers to have a more cinema-like look including warmer colors, glare and flowing light. Finding reference images and showing them to the photographer.
![elbcp process 08](elbcp-process-08.jpg)
Receiving retouched photos and videos.
![elbcp process 09](elbcp-process-09.jpg)
Inserting the logo into the video covers.
![elbcp process 10](elbcp-process-10.jpg)
Meanwhile the technologist is busy typesetting pages and setting up animations.
![elbcp process 11](elbcp-process-11.gif)
While the typesetting is under way, we finalize all the small things: creating error pages, thinking of ways to visualize the private equity section, adding the Founders section.
![elbcp process 12](elbcp-process-12.jpg)
![elbcp process 13](elbcp-process-13.gif)
![elbcp process 14](elbcp-process-14.gif)
![elbcp process 15](elbcp-process-15.jpg)
Creating the Russian version of the website making sure the layout remains intact.
![elbcp process 16](elbcp-process-16.jpg)
Testing, fixing bugs, launching.
![elbcp process 17](elbcp-process-17.jpg)