Overview Process
The idea to make our own espresso blend was born from the cravings for a real good coffee.
We’d started by inviting foreign coffee experts who were doing their magic mixology for a year, blending different Arabica beans in search for the perfect proportions to match our taste profile.
After the recipe was established, we turned our quest to find Russian roasters, capable of achieving the necessary results with our beans. So, we purchase green Arabica and transport it to the roasting facility where each sort is processed separately (dark roast) and then mixed.
The ready-to-use blend is packed in foil pouches with degassing valve to let out carbon dioxide, emitted by the beans after roasting. Thanks to carbon dioxide going out while no oxygen is allowed in, the coffee is at its best for about a year. But we roast ours twice a month anyway to always have a supply of the freshest coffee.
Designing the label.
Downsizing the label for existing one-kilogram bag tenfold.
Option one.
Option two.
Option three.
Option four.
Now blending the first two together.