The making of the DJ Kotovsky poster

Overview   Process   Hi Res  

The designer comes up with several ideas. The art director approves one.

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The illustrator draws a picture.

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Thinking on the typography. Trying lettering.

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Almost immediately realizing that this style of lettering doesn’t belong here. Deciding on a ready-made typeface.

First approach.

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In between changing the illustration to make it look more like the original sketch.

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Adding the text.

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The result doesn’t satisfy the designer, so he gets back to the first illustration only slightly enlarging the records’ eyes.


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